Multi-channel ecommerce

Sell everywhere your customers buy.

Deliver the experience you’re known for across marketplaces, mobile, social, and in real life.

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Simplified expansion

Your brand. Everywhere.

Your brand presence goes beyond your online store. It’s about being where people spend their time before they spend their money. That means marketplaces. Social media. Messaging apps. Online communities. In real life.

With over 20 channels right in Shopify, you can expand your reach while streamlining your operations.

Channels include Facebook, Messenger, Instagram, Snapchat, Rakuten, Google, Microsoft, eBay, and Pinterest.

It was the perfect combination of bringing all our channels together, as well as the cost being exactly what we needed.

Berly IsaakHead of Global Marketing, Lesportsac

Marketplaces and beyond

Optimised for eBay, Instagram, and Facebook

Put your products in front of a global audience on the most popular marketplaces and social platforms. Drive conversion with instant purchases through Facebook, Instagram, and messaging apps. And sync your product information across channels, all from one place.


Made for mobile innovation.

People around the world are turning to mobile ecommerce more and more. Reach your customers with responsive Shopify themes that optimise your store and checkout on any device.

And with over 100 gateways to choose from, customers can pay the way they want, including PayPal, Apple Pay, Amazon Pay, Google Pay, and Shop Pay’s one-field checkout.

POS and retail

Bring your brand to life.

From pop-up shops to live events, you can take your store anywhere with Shopify Point of Sale. Create immersive brand experiences without the cost of retail. Connect with fans or loyal customers as you test new products and markets. And drive demand with exclusive product drops.


Sell right to your wholesale customers.

Automate the traditional wholesale process with a private online store for your B2B customers. Offer custom price lists through a self-guided buying experience. And create a responsive store with your existing products in minutes.

Explore wholesale

Sell where your customers are. Today and tomorrow.

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